September 29, 2009

 

For Immediate Release

Pasadena, CA September 29, 2009. LeisureLink, Inc., the leading distribution and revenue management platform for specialty lodging suppliers, today highlighted the success of its ongoing relationship with Kees Vacation Rentals.

 

Kees has increased bookings by an average of over 38% year over year for the 22 resorts that it manages, even in the midst of the recession.

 

Kees has achieved this success with a unique combination of deep hospitality experience and advanced marketing tactics. “We bring consumers to our resorts using a multi-media approach”, said Jeremy Grogg Chief Executive Officer of Kees, “and booking the majority of those consumers through our network of websites holds down costs while giving the consumer a great experience.”

 

“Each of our properties, as you would expect, has its own high quality website including the ability to book online” said Grogg. “We have also created ReserveKees.com, as our own travel portal, as well as a network of microsites”, he added. “For example, in the Williamsburg area, where we manage several properties, we have created ReserveHamptonRoads.com”, said Grogg. “This allows us to showcase our properties including the attractions of their local market and creates one more channel for the consumer to book with us”, he continued.

 

“We use LeisureLink's booking engine on all of our sites”, said Grogg. “It is simple to implement and that allows us to establish new sites quickly and easily”, he added.

 

“Jeremy has used both our technology and his team's knowledge of Search Engine Optimization (SEO) to rapidly increase his bookings beyond what can be done in the usual channels”, said Steve Reich, Senior Vice President of Sales at LeisureLink. “As a result his clients get the benefit of a high volume of low-cost bookings, while creating a pool of repeat guests for the future” Reich added.